Ken Zinn

Ken Zinn is a seasoned marketing executive with a rich background in digital transformation and brand strategy. Born and raised in Dayton Ohio, he serves on the Advisory Council contributing his expertise to promote trust and transparency in the advertising industry.

Ken holds an MBA from Antioch University and a BSB in Management Information Systems from Wright State University. He was an early innovator in digital marketing, pioneering Procter & Gamble’s digital strategies and advancing brand trust across additional industries, including healthcare, insurance, telecommunications, retail, and nonprofits.

Ken has driven measurable growth for globally recognized brands such as Pantene, Crest, Similac, Iams, Humira, Craftsman, and Zurich Financial. He is deeply committed to aligning organizational goals with ethical marketing practices and leveraging technology to enhance customer experiences.

Beyond his role as an advocate for the ethical evolution of the advertising ecosystem, he is widely recognized for his transformative work with the American Bar Association (ABA), the leading organization for advancing the rule of law. As the Associate Executive Director and Chief Marketing & Membership Officer, Ken spearheaded initiatives that revitalized member engagement and drove breakthrough growth in membership acquisition and retention. During his tenure, he successfully launched innovative digital campaigns, forged strategic partnerships, and expanded the ABA’s reach to legal professionals worldwide. Ken also played a key role in developing the association’s first integrated marketing strategy, which earned accolades for its impact on brand trust and visibility within the legal community.

Ken is currently based in Chicago and enjoys snowboarding, cheering his wife on the polo field, and exploring opportunities to empower organizations through ethical, customer-centric marketing strategies.