Governance for Advertising's Next Era

The IAE Governance Lab identifies emerging risks, develops practical standards, and converts ethical principles into operating systems for accountable advertising.

Sign Up for Weekly Incident Reports Submit an Advertising Incident Explore AIRS

7,000+

Certificants

250+

Organizations & Universities

Federal Trade Commission

Engagement*

IEEE SA

Knowledge Partners

Cross-Industry

Participation

From Incident Reporting to Governance


1. OBSERVE

Identify consequential incidents across the ecosystem.

2. ANALYZE

Determine patterns, risks, and implicated principles

3. DEVELOP

Create standards, safeguards, and governance models

4.IMPLEMENT

Apply findings through education, pilots, and practices


ADVERTISING INCIDENT REPORTING SYSTEM


Week 8/10 - 8/16

Incidents Reviewed Leading Issue
6 Internal Governance or Oversight Implicated
View Weekly Incident Report

*References to FTC engagement reflect discussion and information-sharing; they do not imply endorsement, delegation, or approval.