AIRS is an educational and research initiative of the Institute for Advertising Ethics. Submitting an incident does not create an attorney-client relationship, initiate a formal complaint or enforcement proceeding, or guarantee that the incident will be published, investigated, or referred to another organization.

IAE may review, verify, summarize, classify, combine, or decline submissions in accordance with its editorial and research processes. Inclusion in AIRS does not constitute a legal determination that any person or organization violated a law, regulation, or industry standard.